Page 45 - Investment Advisor September 2021
P. 45

THE FAST TRACK

                                                           By Angie Herbers




                The Great Disruption: 4 Ways the

                Pandemic Changed Work


                How advisory firms adapt to the challenges of employee re-entry

                to the office — or a hybrid setup — remains to be seen.


                                                         umerous studies released   that. But you will have to adjust your
                                                         over the summer have  dis-  thinking to avoid it.
                                                  Ncussed  the  future of  work in
                                                  the  United  States  because  of  the  pan-  IMPORTANCE OF LIFE RHYTHMS
                                                  demic. According to one recent sur-  In the late summer of 2020, my firm
                                                  vey of American workers, at least 1 in   began talking with our clients about
                                                  4 employees will be looking for new   what returning to work might look like.
                                                  opportunities, while another found 40%   It  was  still  early  in the  pandemic, but
                                                  of workers globally are considering leav-  those conversations were necessary to
                                                  ing their jobs.                   have early.
                                                    And workers aren’t waiting for the   Without preparation, our clients
                                                  pandemic to end. Other research indi-  knew that the shift back to the office
                                                  cates that one-third of employees have   would be difficult whenever it did
                                                  already changed jobs over the last year.   occur. Interestingly, those conversa-
                                                  Doing a simple internet search on the   tions revolved  more  around  health
                        Clients’ back-to-         future  of work shows that  employees   and wellness than traditional human
                                                  have changed how they work.
                                                                                    capital conversations such as com-
                    work conversations            pendent financial advisory profession   pensation or benefits. We focused on
                                                    We don’t know yet how the inde-
                                                                                    intangibles such as culture, empathy
                     are revolving more           is tracking along with these estimates,   and compassion.
                                                                                      As those discussions evolved, I
                           around health          but the financial services industry has   began to think of how often we go
                                                  been hit hard, with the highest turn-
                      and wellness than           over of people in its history. When the   through changes in rhythm and rou-
                     traditional human            results of the health care crisis do finally   tine  throughout our lives. The best
                                                  come out, I believe independent advi-
                                                                                    example is when we go from high
                 capital conversations            sory firms will — unfortunately — be   school to  college.
                                                  part of the group that loses talented
                                                                                      In high school, and the years before,
                such as compensation              people in record numbers. I believe this   our lives were fairly rigid. We were usu-
                               or benefits.       because it’s remarkable how many calls   ally  in class  from 8  a.m.  to  3 p.m.,  and
                                                                                    then might have had after-school activi-
                                                  our consulting firm is getting regarding
                                                  help with turnover.               ties like sports practice. The day and our
                                                    The  shutdowns  of  2020  caught   responsibilities were dictated to us.
                                                  many firms flat-footed in how they   The transition to college could not be
                                                  transitioned out of the office. And   more different. Suddenly, we found our-
                                                  now, transitioning back to the office   selves in total freedom. Our first class
                                                  has caught firms flat-footed as well.   might have been at 10 a.m. one day and
                                                  Re-entering  the  working  world  of   2 p.m. another. Some days there might
                                                  “before” is no simple process, and the   have been work, and others there might
                                                  firms that treat it as such will lose the   not. We discovered a new rhythm of life
                                                  most team  members.               as we constructed our own routines for
                                                    Your firm doesn’t have to experience   the first time.



                                                                                      SEPTEMBER 2021 INVESTMENT ADVISOR 43
   40   41   42   43   44   45   46   47   48   49   50