Page 23 - Investment Advisor November 2022
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The bridge between




                RILA and retirement.




                Acclaimed annuity products from CUNA Mutual Group.






                 Turn to CUNA Mutual Group for top-rated registered index-linked annuities (RILAs) and nationally recognized
                support programs and culture — all backed by our strong commitment to excellence and a dedication to the
                success of the advisors we serve.
                • Easy to understand annuity products, included in Barron’s Best Annuities four years in a row. 1

                                               ®
                •  Value-add programs: Acceleration , Behavioral Finance Advice Program and 2022 Wealthies Finalist – Elevate
                  Advanced Planning Program. 2
                • Diverse, Equal and Inclusive corporate culture — 2022 ThinkAdvisor Luminaries (DEI category) Finalist. 3



                     Top 10                             58,000                                      #1



                          RILA in the                         RILA contracts                        floor RILA
                        annuity industry 4                     and counting 6                      in the annuity
                                                                                                     industry 8
                                             1  st                            $7.6B



                                           negative floor                            in total
                                           annuity in the                          RILA sales 7
                                          annuity industry 5



                See what makes us a RILA leader.
                Learn more at smartriskcontrol.com/RILA or call us at 877-345-GROW (4769).

                                                 2
                1  Barron’s, “The Best Annuities for Income and Growth”, July 22, 2022.  Wealthmanagement.com announced the 2022 Wealthies Finalists, June 1, 2022.  ThinkAdvisor announced CUNA Mutual Group as a 2022
                                                                                        3
                                4
                ThinkAdvisor Luminaries finalist.  LIMRA LOMA US Individual Annuity Industry Sales Report, Q2 2022.  Launched the industry’s first negative floor annuity in August 2013.  Internal Corporate Valuation.
                                                                 5
                                                                                                  6
                7  Data derived from CUNA Mutual Group, Q2 2022.  Data derived by CMFG Life Insurance Company, based on 2021 LIMRA LOMA US Individual Annuity Industry Sales Report and A Deeper Dive: 2021 Registered
                                        8
                Index-Linked Sales, LIMRA.
                Annuities are long-term insurance products designed for retirement purposes. Clients should consider a variable annuity’s investment objectives, risks, charges and expenses carefully before investing.
                The prospectus contains this and other information. Encourage clients to read it carefully. All guarantees are backed by the claims-paying ability of the issuer and do not extend to the performance of
                the underlying accounts, which can fluctuate with changes in market conditions. CUNA Mutual Group is the marketing name for CUNA Mutual Holding Company, a mutual insurance holding company, its
                subsidiaries and affiliates. Annuities are issued by CMFG Life Insurance Company (CMFG Life) and MEMBERS Life Insurance Company (MEMBERS Life) and distributed by their affiliate, CUNA Brokerage
                Services, Inc., member FINRA/SIPC, a registered broker/dealer and investment advisor, 2000 Heritage Way, Waverly, IA 50677. CMFG Life and MEMBERS Life are stock insurance companies. MEMBERS  is a
                                                                                                                 ®
                registered trademark of CMFG Life Insurance Company. Investment and insurance products are not federally insured, may involve investment risk, may lose value, and are not obligations of or
                guaranteed by any depository or lending institution. All contracts and forms may vary by state and may not be available in all states or through all broker/dealers. Base policy forms 2020-VAIL,
                2020-VAIL(ID), 2020-WVRSEND, 2018-RILA, 2018-RILA-GLWBRDR, 2018-RILA-DRAEND and 2018-RILA(ID).
                CZIA, ZCA-4949381.1-0922-1024                                                             © CUNA Mutual Group
          IA_Full Page Ads_November_2022 updated.indd   21                                                     10/14/2022   8:07:55 PM
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