Marketing Technology
Get the latest news and insights about marketing technology used by financial advisors and throughout the financial services industry.
July 29, 2020
Salesforce Buys Stake in Hearsay, 'Doubling Down' on Financial ServicesSalesforce and Hearsay team up to help firms record and track all advisor-client communications, Hearsay CEO Clara Shih tells ThinkAdvisor.
July 28, 2020
Pandemic Has Changed Advisor–Client Communications for the Long HaulMost clients who say communications with their advisors have changed want to keep those changes when the pandemic ends, Broadridge reports.
July 27, 2020
Schwab Names 2 New Board MembersOne recently was COO of Fidelity National Information Services' global financial solutions group; the other is CTO of Starbucks.
July 23, 2020
Techies Cheer Fava's Move to Envestnet"She has her finger on the pulse of what actually matters" to advisors, Gavin Spitzner tells ThinkAdvisor.
July 22, 2020
Dani Fava Has a New Gig at EnvestnetThe former head of innovation at TD Ameritrade Institutional is set to lead strategic development for the giant tech firm.
July 20, 2020
TD Ameritrade's Dani Fava Has Left the FirmFava, head of RIA innovation efforts for the past four years, leaves ahead of Schwab's purchase of TD Ameritrade.
July 17, 2020
3 Simple Ways to Sharpen Your Online PresenceA few minor changes can dramatically improve the way you appear to clients and colleagues.
July 17, 2020
U.S. Wealth Managers Holding Their Own in COVID Crisis: AiteThey are better prepared than their European and Asian counterparts for remote working, Aite says.
July 16, 2020
MaxMyInterest Integrates With Morningstar: Tech RoundupAlso, E-Trade launched a developer platform that will allow corporate clients to streamline services.
July 10, 2020
New Risk Tool Launched: Tech RoundupAlso, Twenty Over Ten updated its Lead Pilot tool to help advisory businesses improve their inbound marketing efforts.