Marketing and Lead Generation
Insurance lead generation news and tips, including strategies for using technology, outside vendors, and data analysis to improve lead generation efforts.
Life Happens' CEO Prescribes Inventories
By Allison BellThe awareness campaign shaper says consumers need help understanding what they already have.
January 07, 2022
Regulators Aim to Curb Medicare Plan Lead-Generation FirmsCMS wants plan issuers to police third-party marketing organizations.
January 05, 2022
2022: The Year Consumers Discover AnnuitiesReality could be a good marketing partner.
December 29, 2021
10 Worst States for Health Care in 2021MoneyRates looked at the average health insurance premium and ratio of doctors to state population, among other factors.
December 25, 2021
Pushing Thrift Week; Life Insurance Prominent: 100 Years Ago in InsuranceLife insurance issuers and producers were organizing an awareness campaign...for 1922.
December 23, 2021
What 8 Advisors Will Do Differently in 2022: Advisors' AdviceHere's what one group of financial pros is thinking when it comes to time spent on planning, meetings and even breaks next year.
December 01, 2021
Older People Fear Rising Prices More: MDRTThe group also asked survey takers about their cryptocurrency holdings.
November 30, 2021
Keep Life Insurance Buyers Awake Now: Faisa StaffordThe Life Happens CEO says you also have wake up your existing clients.