Running Your Business
Insights on how to run an insurance agency, along with coverage of agency management and agency technology news.
Web Conferencing Builds Relationships With Clients
By Rich BakerCutting-edge Web technology is now offering insurance agents help in strengthening their relationships with clients, while improving work efficiency.Email and simple-to-navigate websites have already been ...
September 02, 2007
Attract The Mega-Affluent In BunchesSome people say the following story isn't true.David Stillwater didn't even notice how easily he left behind the "anti-establishment" mentality of the 70s as he ...
September 01, 2007
Determining your own sense of balanceIn the role of agent or advisor, we find ourselves in a challenging position. There are high demands of time and energy that go with our line of work. We invest ourselves in supporting and nourishing others. Unfortunately, this can often lead to a
September 01, 2007
Turn client appreciation events into referral streamsA client appreciation event is a great way to thank clients, create a memorable event for your attendees and gain lots of new referrals. Yet, they also can be frustrating exercises where we spend time and money without the yield we hoped. We want
September 01, 2007
Boomers and their children: Who is minding the store?Though the vast majority of eligible baby boomers participate in their 401(k) plans, less than a third of workers 25 and under are contributing to these employer-sponsored retirement plans. Even worse, only 4 percent of young workers are maxing out
September 01, 2007
Keeping an eye on the futureHave you thought about where you want your practice to be five years from now? How about what changes the industry will endure in the next five years? Nobody has a crystal ball, but there's one thing I do know for certain: We work in an industry
September 01, 2007
Momentum will grow your businessWhen I give a presentation, I often start out by asking the audience the following question: "If you had to choose one word that is critical to the success of a business, what would that word be?" Typically, people will respond with words such as
September 01, 2007
Ask questions to uncover clients' perfect worldOur next step in reducing sales resistance is to ask more questions to help the client discover or expand upon his needs. We do this by asking the right types of questions. You're going to want to ask open-ended questions that get detailed answers