Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
Lincoln Ponders Fate Of Media Arm
By Staff WriterA financial services company is deciding what to do about its television and radio stations.Lincoln National Corp., Philadelphia, says it has hired investment bankers to ...
April 11, 2007
Unum Unveils LogoA large disability insurer has introduced a new logo and a new slogan.Unum, Chattanooga, Tenn., which recently changed its name from UnumProvident Corp., has adopted ...
October 01, 2006
Get interviewed as a financial expertImagine what they're faced with when it comes to investing their hard-earned money. They see the advertisements for all the financial companies. They have their accountant and attorney trying to steer them in the right direction. Their friends chime
September 30, 2006
Get interviewed as a financial expertImagine what they're faced with when it comes to investing their hard-earned money. They see the advertisements for all the financial companies. They have their accountant and attorney trying to steer them in the right direction. Their friends chime
July 01, 2006
Meet the PressI recently had the privilege of serving on a media panel for the national education conference of a distinguished broker-dealer. The questions posed by the...
April 01, 2006
Got Ink? 13 secrets to writing great media releaseThe art of public relations is a marketing strategy that can pay off with big returns. In fact, the Public Relations Society of America measures the average value of a media placement as five times that of an advertisement. While advertising is the
March 31, 2006
Got Ink? 13 secrets to writing great media releaseThe art of public relations is a marketing strategy that can pay off with big returns. In fact, the Public Relations Society of America measures the average value of a media placement as five times that of an advertisement. While advertising is the
February 01, 2006
Get NoticedThere are endless ways to get your name, your brand and your company out there and recognized. But time and money are of the essence, and knowing which outlet is most worth your time and money is invaluable. Some advisors swear by the seminar, othe