Social Media
The latest news and advice about successful social-media communications, including the best methods and strategies for financial advisors.
Use social media to increase referrals
By Amy McIlwainA recent study shows that only 14 percent of consumers trust advertisements while a whopping 78 percent trust peer recommendations.
September 30, 2011
Meanwhile, on Wall StreetWhat if there was a revolution and nobody showed up? The "Occupy Wall Street" movement is learning the hard way.
September 28, 2011
Get the most out of your marketing programFour tips for achieving the greatest return on your marketing dollar.
September 22, 2011
Is your business on social media overload?Don't risk alienating clients with too much social media marketing.
September 21, 2011
Putnam Enhances Advisor Site With Portfolio Modeling, Social MediaFollowing on the launch of its Fund Visualizer tool, the new site provides personalized, shareable content and tools.
September 20, 2011
Analyzing FINRA's Regulatory Notice 11-39FINRA's latest notice clarifies its guidance on social networking for business purposes.