Bankers Life Raises More for Alzheimer's Association

By Allison Bell

News August 24, 2022 at 12:17 PM

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Bankers Life and its parent, CNO Financial Group, have raised $426,395 for the Alzheimer's Association through this year's Forget Me Not Days campaign.

Bankers Life — a company that still writes stand-alone long-term care insurance, along with life insurance, annuities and supplemental health insurance products — raised $424,000 in 2021,

Bankers Life has been organizing the Forget Me Not campaigns for 20 years. This year's total is the most the company has contributed to the Alzheimer's Association since 2017, when it sent the association $430,000.

The contributions support association efforts to fight Alzheimer's Disease and other forms of dementia.

In 2020 and 2021, while the COVID-19 pandemic raged, Bankers Life raised money for the campaigns mainly online.

This year, some local Bankers Life offices, affiliated agencies and other supporting individuals and organizations brought back some in-person fundraising events.

In Greensboro, North Carolina, for example, Bankers Life sponsored Alzheimer's Association Awareness Nights at some Greensboro Grasshoppers Minor League Baseball home games.

The total also includes a $200,000 contribution from Bankers Life and CNO.

Scott Goldberg, president of CNO's consumer division and a member of the Alzheimer's Association Illinois chapter board, said that the fundraising campaigns have had a big effect on CNO employees and that some employees have moved from campaign volunteer roles to serving on the association's state boards.

Pictured: Scott Goldberg. (Photo: CNO)

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