(Credit: Tomohiro Ohsumi/Bloomberg)
National Western Life Insurance Company has created its own organization of independent marketing organizations.
The Austin, Texas-based life insurer has pulled six national marketing organizations into The Sterling Group.
The marketing organizations in the new group are Advisors Excel, CreativeOne, Financial Independence Group, Gradient Insurance Brokerage, Impact Partnership, and M&O Marketing.
National Western Life says it set up the new group to strengthen the connection between the product manufacturer and the distributors.
National Western Life and the group will team up to develop products, features and benefits, National Western Life says.
In conjunction with the new group, National Western Life " aims to reestablish itself as a formidable player in the life and annuity marketplace," National Western Life says.
The marketing organizations in the new group will have exclusive distribution rights for National Western Life's Dynamic Series products.
— Read Integrity Marketing Acquires Final Expense Life Distributor, on ThinkAdvisor.
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