Integrity Marketing Group LLC says it has acquired Tidewater Management Group.
Integrity Marketing is a privately held, Dallas-based life and health products distributor that was founded in 2006. It says it now has relationships with about 140,000 independent agents, up from 100,000 in 2018.
Tidewater is a Raleigh, North Carolina-based insurance marketing organization (IMO) that distributes Medicare supplement insurance policies and Medicare Advantage plans in the Southeast. Like Integrity Marketing, it was founded in 2006.
(Related: Distributor Acquires Senior Market IMO)
Tidewater generated about $55 million in Medicare plan sales in 2018.