LTC insurance gains popularity as an employee benefit
As long-term care insurance becomes more expensive, yet more essential, to boomers and their children, one way to incorporate it into planning is as an employee benefit. Rob Davis of Long-Term Care Quote (www.long-termcarequote.com), who helps advisors and consumers research available LTC policies, says employers are starting to realize that they're losing "tremendous amounts of money due to loss of productivity when an employee has to start taking care of a loved one who has fallen chronically ill." As a result, he says, companies are beginning to offer LTC policies to employees and their family members.