Private Markets Access Is a Must-Have for RIAs: Opto

Features January 08, 2025 at 06:05 PM
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What You Need To Know

  • Private markets are too big for RIAs and their wealthy clients to ignore, Jake Miller says.
  • Opto's advisor clients are more interested in growth than income products, he says.
  • For UHNW clients, private markets generally should comprise 15% to 20% of a portfolio, he says.
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Investing in private markets has shifted from a “nice to have” to a “need to have” offering, especially for advisors working with ultra-high-net-worth clients, according to Jake Miller, co-founder and chief solutions officer of Opto Investments, which provides fiduciaries with customized access to private markets.

Opto’s advisor clients work mostly with UHNW and high-net-worth investors, Miller told ThinkAdvisor recently. Increasingly, he said, advisors are trying to make high-quality private investments available to a broader base — qualified clients with at least $1.1 million in assets under management.

“What we're seeing now is even folks who sort of historically have been much more passive public market investors are recognizing that to keep ultra-high-net-worth clients happy, if nothing else, they need to have an answer here,” Miller said.

“How much effort and time they're investing in that private market answer varies. But there are folks who two years ago said, ‘We're never going to do that,’ who are working with us now, because it's a competitive environment and if the RIA down the street is saying, ‘We can get you access to x, y, z venture capital fund,’ you need to have an answer.”

Miller, previously an investment associate at Bridgewater Associates, a macro hedge fund, co-founded Opto in 2020. He “saw firsthand that by only operating in public markets, we were likely missing out on a lot of interesting opportunities in the world.”

Opto describes itself as a technology firm that teams with independent RIAs and family offices to deliver tailored, proprietary private markets funds at scale on a user-friendly platform. The firm notes that it’s a fiduciary with a fee structure aligned with clients.

While Opto has relationships with several hundred RIAs, it works with about 40 key clients to build diversified private markets funds that allow them to create custom growth and income funds, ranging from $25 million to $300 million, Miller said.

Various market dynamics and anticipated policy changes from the incoming Trump administration are creating shifts and potential opportunities in private markets, Miller suggested.

The Federal Trade Commission, for example, has been averse to large acquisitions from an antitrust perspective, and “that looks likely to change,” he said. Many companies might see the incoming administration as “a four-year window to get big acquisitions done, and a lot of that will happen on the private side.

“So we do anticipate a pickup in acquisitions and in mergers, with large public companies buying private market competitors. And this being potentially quite interesting for private equity and venture capital investors as a richer exit path in the next four years,” Miller said.

The potential increase in tariffs and a desire for reshoring in the Trump administration could mean greater demand for new plant property and equipment, affecting private equity, private real estate and private infrastructure, he suggested.

“So there's a shift, a lot of things that maybe were a little less interesting have gotten more interesting. Some things that have been interesting I would be a bit more wary of, like on the private credit side in particular. … That's less due to the political shifts, but more there are just too many large private credit funds raising too much money and they compete with each other to write large checks into the biggest deals,” the Opto co-founder added.

RIAs have been drawn to semi-liquid products in income, which Opto is wary of given size and concentration in these markets with relatively low spreads and weak covenants, Miller said. Opto has spent more time sourcing what he calls unique alpha-generating growth opportunities, although this is shifting with rates coming down and investors realizing they may need more than standard, mass-market business-development companies to meet income goals.

“In terms of what Opto has been hearing from our clients has been both more growth oriented, but in terms of just following the money, a lot has been pouring into these very large private credit vehicles, which is what makes us wary of getting involved in large direct lending right now,” he said.

Opto is interested in private equity and “nichier” private credit, Miller said. The firm has seen a lot of interest in the venture capital private equity side, particularly in firms that have helped companies manage through periods of higher cost of capital, he noted.

While traditional stock and bond portfolios did well for decades, Miller suggested that those assets aren’t enough anymore.

“Just from a market-size perspective, private markets have grown so much over the last 10 years that I don't think you can say today that you have just an efficient capture of the market … without being invested in private markets. You’re missing too much of the capital activity,” he explained.

“Even if you're a fully passive investor, the idea behind passive is that you invest in equal size to the relative value of slices of the market. Private markets are too big to ignore now,” Miller said.

Opto, which earned ThinkAdvisor 2024 Luminaries Awards for investment management industry disruption and for alternative investment platforms innovation, also believes that private markets offer more potential for outperformance, he added. Stocks and bonds, long considered portfolio diversifiers as their performance offset each other for years, may be entering an era when that is true less often, while private markets have the potential to enhance portfolios with uncorrelated returns, Miller said.

Advisors also need to think about the “sizzle factor” when offering clients access to private markets, although it’s not necessarily a sound investment approach, he said.

“People want to hold something before it's on the front page of The Wall Street Journal. And if their friend’s RIA is putting them in interesting deals they can go brag about at dinner, they will likely lose business over time if they don't have an answer to that,” he said, calling it “a part of doing business in the space.”

How much should investors put into private markets?

"It depends on the life stage and cash needs of the client, but 15-20% in the UHNW segment is what we would generally recommend, probably more 10-15% for lower net worth or people with potential cash needs — retirement or buying a house etc. Investors should only invest in private markets if you can afford to lock that capital up for the full period. Opto can help advisors assess the true 'illiquidity budget' of their clients," Miller said.

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