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Foundation Source Buys Fintech Firm Powering Charityvest

News October 18, 2024 at 09:45 AM
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Foundation Source, the charitable giving technology provider, has acquired Vennfi, the financial technology company powering the donor-advised fund sponsor Charityvest.

Foundation Source will harness Charityvest's DAF functionality to deliver modern giving experiences and create opportunities for innovation and growth in the philanthropic sector, according to the announcement.

Joseph Mrak III, the CEO of Foundation Source, said in a statement that the goal of the acquisition is to offer the wealth management industry a DAF platform with an intuitive and frictionless user experience that makes giving easier and more impactful.

"We're excited to make these philanthropic solutions widely available to help people and companies drive change," Mrak said.

He noted that Foundation Source will seek to deliver a turnkey private label platform supporting DAF sponsors, broker-dealers, independent RIAs and other financial services organizations.

The acquisition also includes a workplace program that allows employers to streamline corporate and employee giving efforts.

"As financial advisors and wealth management firms look for ways to differentiate themselves beyond traditional investment advisory expertise, a full set of philanthropic capabilities is essential for holistic client engagement," Mrak added.

The Charityvest DAF program was first launched to the public in 2019 as a partnership between Vennfi and Charityvest Inc., a 501(c)(3) public charity and donor-advised fund sponsoring organization. Following Foundation Source's acquisition of Vennfi, Charityvest will continue to operate as an independent entity, managed by its own board of directors.

Foundation Source technology will power the Charityvest DAF program, the turnkey DAF platform and the workplace giving program, according to the announcement.

The transaction was completed Thursday, and terms were not disclosed.

Credit: Adobe Stock 

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