The Foundation for Financial Planning announced that Charles Schwab Foundation will serve as the presenting sponsor of its Power of Pro Bono 30th Anniversary Campaign, and that Schwab will match all new contributions to FFP from individual supporters dollar for dollar, up to $600,000.
Funds raised by the campaign will aid FFP in its five-year goal to engage at least a third of all CFP professionals in providing pro bono service and to reach a minimum 100,000 underserved families annually with free financial advice, the group said.
"Charles Schwab Foundation, in partnership with Schwab Advisor Services, has long been committed to making quality financial advice and education more accessible for all," said Jon Beatty, head of Schwab Advisor Services, in a statement. "We are proud to support FFP's Power of Pro Bono Campaign alongside other industry leaders during a time when hardworking Americans continue to face financial hardships."
Since shortly after FFP's founding in 1995, Charles Schwab & Co. and the Charles Schwab Foundation have contributed over $3 million to FFP, making Schwab the organization's largest historical donor, the group said.