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Portfolio > Asset Managers

BNP in Talks to Buy Axa Asset Managers for $5.5B

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BNP Paribas SA is in exclusive talks with Axa SA to buy the insurer’s asset management unit for €5.1 billion ($5.5 billion), a move that will create one of Europe’s largest money managers.

The Paris-based bank will acquire 100% of Axa Investment Managers under the deal, which is expected to be signed by the end of the year after consultation with the employees’ representatives, the lender said in a statement Thursday.

The combined entity will have about €1.5 trillion of assets under management, based on figures for the end of 2023.

The two firms will also enter into a 15-year strategic partnership under which BNP Paribas will provide investment management services to Axa. Bloomberg News reported on talks between the two firms for a potential tie-up of their asset management units last month.

The purchase is the biggest deal yet for BNP Chief Executive Officer Jean-Laurent Bonnafe, who has been returning excess cash to shareholders from the $16.3 billion sale of US lender Bank of the West, which closed last year.

A rare example of an insurer and bank combining their asset managers, the transaction announced Thursday creates a top player in Europe by assets under management, although it will still be dwarfed by the likes of BlackRock Inc.

BNP Paribas's Purchase of Axa IM Would Create One of Europe's Largest Asset Managers | The possible combination would have assets under management of $1.5 trillion

The combination “would drive our growth over the long-term,” Bonnafe said in the statement.

Investment firms across the globe are looking to consolidate, with many seen as too small in a business where scale is key to compete. In Europe, France’s Amundi SA — Europe’s largest asset manager with €2.2 trillion under management — has been buying rivals to increase scale.

In 2021, Goldman Sachs Group Inc. agreed to buy the asset-management arm of Dutch insurer NN Group NV.

Consolidation in “the hyper-competitive asset management sector” is accelerating, Axa Deputy CEO Frederic de Courtois said on a call with reporters Thursday. That requires AXA’s investment unit to “scale up in order to remain competitive.”

A particular attraction for BNP Paribas was Axa’s pool of alternative assets, a fast-growing and still lucrative part of asset management. Alternative assets are expected to reach nearly $40 trillion by the end of the decade with firms like BlackRock pushing into the business.

Axa said in a separate statement that it would carry out a share buyback of €3.8 billion immediately following the closing of the proposed transaction, which is expected in mid-2025. The insurer will exit the asset management business with the deal.

(Credit: Adobe Stock)

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