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How to Tell Your New Clients They Made a Wise Decision

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“You have made a wise decision.”

That is the type of thing we want to say when a prospect has completed the paperwork and either transferred in money or handed over a check.

Suppose they said: “What do you mean?” What makes a decision a wise decision?

For eight ideas, see the gallery above.

Remember: The “wise decision” is a way of positioning a feature as a benefit for the client.

Credit: Adobe Stock