Wirehouse Veteran Sees Risk to Clients in RIA 'Behemoths'

Q&A July 22, 2024 at 05:01 PM
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Few would argue that the RIA space doesn't have a rosy future. But excessive inorganic growth through mergers and acquisitions might soon trigger problems for investors.

Some firms "could become behemoths and indifferent to the individualized needs of the clients," Gil Baumgarten, a 25-year wirehouse veteran who launched his own RIA in 2010, warns in an interview with ThinkAdvisor.

The CEO cautioned against behemoths — wirehouses — in his 2021 book, "Foolish: How Investors Get Worked Up and Worked Over by the System." 

He runs Segment Wealth Management as "an advocacy business," he explains, building customized portfolios in-house based on clients' tax situation.

Baumgarten specializes in high-net-worth and ultra-high-net-worth clients, with a $10 million minimum. On Barron's list of the top 20 advisors in Texas, he, along with a recently hired junior advisor, manages assets of $1.7 billion. 

In the interview, Baumgarten, who was a senior portfolio manager at UBS and Morgan Stanley, explains his method of constructing portfolios that clients "can live with through thick and thin," as he puts it.

Here are highlights of our conversation:

THINKADVISOR: After working as a wirehouse advisor for 25 years, at EF Hutton, Morgan Stanley Smith Barney and UBS, what prompted you to leave UBS to open your own firm?

GIL BAUMGARTEN: All the conflict I had with my employers over portfolio efficiency, and their not wanting it done that way.

I wrote a book, "Foolish: How Investors Get Worked Up and Worked Over by the System," about the travails of being a fiduciary inside a brokerage firm and all the conflicts of interest that come to light when you're trying to do the best for your client and the brokerages are trying to butter their bread.

Please explain.

The brokerages try to make money in so many different ways that they, kind of, box the client into bad spots. 

They want clients to own mutual funds so the brokerage can get a 12b-1 kickback. They want the fund and [separately managed account] managers to whom they direct clients to pay for events and pay big fees to evaluate their [investment] performance and promote it to clients of the brokerage. There is a lot of back-scratching going on in this triad.

It goes on and on and on.

That creates a tough environment for clients to do really well.

So, on what principles do you operate your own shop?

We run it like an advocacy business. The client hires us to represent them, and we represent the client's interests. 

I learned a long time ago that clients want this advocacy model.

What does the future hold for the RIA space? 

The wind is at the back of the RIA [especially] with the availability of relatively inexpensive technology. The existence of legacy computer systems at the big brokerage firms puts them at a huge disadvantage. 

It hasn't taken very long for the Schwabs and Fidelitys of the world to give the Goldmans and the Merrills of the world a run for their money.

The [clients'] money wants to come to RIAs.

Will the RIA channel be different five years from now?

I see aggregation and cooperation amongst RIA firms as the likely outcome but at the expense of personalization for the individual investor.

So much of my complaints about the wirehouse environment could also be applied to some of the RIA businesses, not from a conflict-of-interest standpoint but because they could become behemoths and indifferent to the individualized needs of clients.

What challenge must RIAs overcome to avoid that?

Develop enough critical mass to be able to provide a wide range of highly specialized services but do it without creating a behemoth.

To what do you attribute your success as an RIA?

Portfolio efficiency and the articulation of portfolio efficiency.

A lot of people think that getting rich [through market investing] has to do with generating the highest rate of return, but that's not what it's about.

We show clients how to build a portfolio based on their tax situation. 

[To illustrate], one investor can have a poor pattern of allowing taxes into their portfolio despite having a 20% rate of return.

Another client with the same amount of money has an 8% rate of return and a pattern of treating taxes [smartly]. Moving forward 30 years, the person with the 8% rate of return has more money.

What are examples of tax efficiencies?

We don't want clients paying capital gains taxes any sooner than they should.

We don't want their trusts to be invested in fixed income securities — the taxes on trusts are higher.

In what types of securities do you chiefly invest?

We tend to look to equities to provide the majority of clients' returns and the majority of their tax advantages. 

Low-risk vehicles like cash, CDs, Treasurys and munis are interspersed within our allocations to give the client a sense of safety, while knowing those are going to have their poorest returns over time.

Please elaborate on why you include them.

Some clients won't participate in the risk of stocks unless they have some sense of confidence about the system.

Our job is to stress-test [the client's level of feeling secure] and build a portfolio they can live with through thick and thin. 

That's the art of the business rather than just the map of the science.

We customize for every client.

What's your ideal client?

The higher the net worth they are, the better the investing habits they tend to have because they've always had good habits [in general] and understood how to optimize themselves their entire lives. 

That's the reason they're rich to begin with.

We're trying to mine for clients who have a consistent perspective about their money. We don't have a lot of tolerance for clients that are wishy-washy about changing their perspective about risk whenever it suits them.

Tell me about your being an early adopter of exchange-traded funds.

I was on the original beta test team at UBS. I was running all-ETFs portfolios dating back to January 2003.

When the ETF business started taking off 25 years ago, many people in my company, UBS, didn't want me using them as the method to build client portfolios.

ETFs are much more tax efficient by far than an open-ended mutual fund. 

Are ETFs a good way for most people to invest?

The efficiency of ETFs is really only applicable to smaller investors. Once you start getting into $20 million, $30 million, $50 million accounts, you shouldn't use ETFs except when you find yourself isolated in some way.

For example, I can use an ETF in a $50,000 trust account or a $150,000 Roth IRA account. But in a $17 million stock account, I'm probably not going to use ETFs — I'll build a stock portfolio.

What are your views on the competitive role of robo-advisors in the industry?

They're not a threat to our business. Clients want peace of mind. That's what they hire us for. They want to take all their worries and aspirations and put them on somebody's else's shoulders and be told what to do by that person.

They'll never get comfortable putting all that into a computer and letting the computer tell them what to do because the computer isn't going to listen to their heart.

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