Fidelity Puts Pay-to-Play Pressure on ETF Issuers

What You Need To Know

• The firm wants deals that give it 15% of total fund revenue or it may apply charges of up to $100 on investors.
• Fidelity has struck agreements with nine boutique firms and is now in active talks with other asset managers about similar revenue-sharing contracts.
• Opponents say the plan will stifle ETF innovation as it makes it more difficult for upstart firms to operate.