Americans are much more interested in using artificial intelligence systems to choose credit cards than in using them to buy life insurance or investment products.
KPMG found the gap when it asked 1,100 U.S. consumers ages 18 and older about their comfort with various types of AI-provided financial advice.
Credit cards topped the comfort list: 48% of survey participants would let AI advisors help them choose their cards.
Fewer were interested in hearing what AIs have to say about life insurance and investments.
Only 33% said they wanted AI-provided life insurance advice. Just 32% said they were comfortable about turning to an AI for investment advice or retirement planning advice.
What it means: Life insurance and investment advisors may be able to outcompete the AIs longer than some other types of financial services sector professionals.
