The financial media and events company Advisor Circle is changing its name to "Future Proof," a move intended to align the company's corporate brand with its flagship annual events.
Advisor Circle owns and runs the Future Proof Festival and the Future Proof Retreat, as well as the industry meeting and networking program known as Breakthru.
The firm confirmed in a statement that additional announcements regarding its growth strategy, product offerings and expansion plans will be shared in the upcoming weeks and months.
Following its first edition in 2022, Future Proof staged its second event in Huntington Beach, California, from Sept. 10-12 last year. Several thousand financial advisors, asset managers, content experts and fintech founders gathered at the event for professional development and networking.
