Everyone wants their clients to send referrals. Can your clients and friends recognize an opportunity? Can they explain what you do? How about giving them a little training? Let's assume your friends and clients can respond to someone who says: "I need to buy insurance. Do you know any insurance agents?" What about scenarios that are not so obvious? The first thing you need to do is raise clients' awareness about opportunities to help people who need you. For four ideas of how to do that, see the gallery above. (Image: bnenin/Adobe Stock)
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