You are making progress on your mission to attract wealthy clients. You know one of the best ways to penetrate the HNW market is to become a familiar face and be accepted as part of the club. No one checks your bank balance at the door. How to come across is important and being seen in the right places is extremely important. How are you going to do it? Let's assume you live in a town, suburb or neighborhood. It has its "Old Guard" and various nonprofits, private clubs and stores catering to the carriage trade. How do you get yourself into HNW circles? There is a cost involved in raising your visibility, but you will make friends. Friendships should lead to meaningful relationships and business. Your competitors might want to go after the same market, yet are often unwilling to invest the time or write personal checks. You are committed. Check out the slideshow above for 10 relationship-building investments that are worth every penny.
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