Amazon might have signaled an interest in entering the home care market without actually referring to aging, the elderly or home care.
The Seattle-based online services giant announced last week that it plans to acquire iRobot — the Bedford, Massachusetts-based manufacturer of the Roomba vacuum cleaner robots — for $1.7 billion in cash.
The announcement comes two weeks after Amazon announced an agreement to acquire One Medical, a San Francisco-based company that provides primary care through brick-and-mortar offices and telehealth systems, for $3.9 billion.
Colin Angle, the iRobot CEO, has talked about often about the role robots could play in health care and elder care.
In 2010, he suggested that robots could help caregivers monitor patients, help patients take medications, lift simple objects, or move heavy items, according to an account that appeared on SingularityHub.
In 2018, in an article that appeared in The Verge, he predicted that "elder care and extending independent living would be the first really large-scale application of consumer robotics."
Amazon introduced a free Care Hub — a program that helps families use the Amazon Alexa home management system to care for elderly relatives — in January 2021, and it launched the subscription-based Alexa Together caregiver support service in December 2021. An Alexa Together subscription costs $199 per year.
An iRobot spinoff, Ava, is already making disinfection robots.
Other companies are also emphasizing their enthusiasm about the elder care market.
Karen Lynch, the CEO of CVS Health, the parent of Aetna, said last week, during the company's earnings call for the second quarter, that she sees home health as an area of focus.
What It Means
Your clients may soon have more long-term care planning options, whether or not issuers of traditional LTCI coverage are in a position to help provide those options.
The LTCI Earnings
Insurers talked about their efforts to provide coverage for facility-based care and home care last week when they posted their second-quarter earnings.
CNO Financial Group is reporting $136 million in net income for the second quarter on $855 million in revenue, compared with $78 million in net income on $1.1 billion in revenue for the second quarter of 2021.
The Carmel, Indiana-based company generated $99 million in LTCI policy and investment income in the latest quarter, compared with $100 million in policy income and investment income in the year-earlier quarter.
Although interest rates are starting to rise and should help future investment yields, the average yield on investments allocated to CNO's LTCI products in the latest quarter fell to 5.13%, from 5.44%.
