Jake Tamarkin, the founder of Everyday Life, an online life insurance selection system, says the conventional wisdom is true: The COVID-19 pandemic really has had a big, obvious effect on consumers' interest in life insurance.
Tamarkin started out by getting a bachelor's degree from the Berklee College of Music, then a master's degree in business from Indiana University's business school.
He got into financial services as a retirement plan consultant and team leader at MetLife, worked for BNY Mellon for eight years, then spent a year as head of strategy and innovation at Foresters Financial.
He started Everyday Life in Andover, Massachusetts, in November 2018.
Everyday Life systems gather information from a consumer who is interested in life insurance, make product recommendations, and then pass the consumer on to a life insurance application system.
The company received a cash infusion from American Enterprise Group of Des Moines — the parent of American Republic, Medico and Great Western Insurance Co. — in June.
Here are three things Tamarkin said in an email interview about the pandemic and life insurance.
