Like many people emerging from the pandemic lockdown, wealthy investors are reassessing their life goals. According to a survey released Wednesday by UBS, 9 in 10 investors want to align their investments with their values.
UBS conducted the survey in May among 3,800 investors 25 and older with at least $1 million in investable assets split across 15 global markets. Researchers compared the findings with those from a study conducted in May 2020 with a similar sample.
Seventy-nine percent of respondents in the new survey said the pandemic had prompted them to reassess what was important. Half planned to increase their charitable giving. Nearly 60% reported being more interested in sustainable investing than they were before the outbreak.
"It is incredibly encouraging to see that purpose-driven investment will be a priority for investors in the years to come," Tom Naratil, co-president of UBS Global Wealth Management and president of UBS Americas, said in a statement.
"This is a unique moment where wealth managers have the opportunity to help their clients create immense change and better outcomes for future generations."
