6 Reasons Clients Should Take a Fresh Look at Insurance in 2021

3. Assets You Can Borrow Against

Some people came out of the pandemic better than others financially. If they were invested in the stock market, they were happy. If they worked in a restaurant or acted in a theater company, they were seriously impacted. They needed places where they could access money. Life insurance builds cash value. It's meant to stay in there, but can be accessed in emergencies.

4. Retirement Planning Needs

Many people thought they would work until they no longer felt like it. The pandemic brought about lots of layoffs. Some of those jobs aren't returning. There's no guarantee the pandemic was a "one off" event. Your client might have a job and is thankful for it, but they don't know what the future holds. Are they financially on track for retirement? How about early retirement?

5. A New Car

As you drive around, aren't you astounded by the number of new cards on the road? You wonder "What am I missing?" Historically low interest rates play a role. Your client might have added a fancy new car. Is it properly insured? Who will be driving it?

6. The Jewelry Channel

The pandemic has increased online shopping. People are glued to their TVs. New programs are too depressing. They've seen every Christmas movie three times. That leaves the shopping channel. They've been buying stuff. Lots of stuff. Is the insurance for their home's contents still adequate?

There are plenty of reasons you and your clients (and prospects) should be talking about insurance in early 2021.

— Related on ThinkAdvisor:

• High-Earning Prospects Are Easier to Find Than You Think
• 12 Ways to Build Your Book as a Rookie Advisor
• 10 Hidden Tricks to Be a LinkedIn Power User

Bryce Sanders is president of Perceptive Business Solutions Inc. He provides high-net-worth client acquisition training for the financial services industry. His book, "Captivating the Wealthy Investor," can be found on Amazon.