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Cetera Financial Group says it is giving its 7,000-plus advisors a new set of services to help them "navigate the current market disruption." The services include free on-demand certified financial planners who can step in if an advisor becomes ill or is unable to serve a client during the pandemic, as well as free access to fee-for-service payment technology for 90 days.
Its Advisor Resiliency Pack also gives advisors access to video featuring panels of veteran advisors, fund managers and others who share their best practices for helping clients during difficult markets, as well as information and consulting on the $2 trillion national stimulus plan or Coronavirus Aid, Relief and Economic Security (CARES) Act.
"The impact of the global pandemic has created challenges for advisors and their clients that are unparalleled in our time, combining market volatility with significant and widespread business disruption," the firm said in a statement.
