Now cybersecurity comes with a smile — at least for those who use Entreda's Unified software.
The new Unified 360 Concierge Service is an add-on to provide 24/7 personalized service for clients who use the Unified software, says Sid Yenamandra, co-founder and CEO of Entreda, a cybersecurity software company.
"What we have found over the years is a lot of our advisors are now benefiting from our software in that they're getting a lot of real-time reports," Yenamandra told ThinkAdvisor. "They're able to log onto a dashboard and see how they're doing from a cybersecurity risk numbers standpoint … it helps firms figure out where their vulnerabilities are, where their noncompliance is when it comes to devices, their networks and their users. That's what the primary function of the Unifed platform was."
But the data overload had another effect, Yenamandra said. "Advisor firms are getting so many reports … they are asking, 'how do we take action?'" And the result was a concierge service that introduced Entreda specialists to serve as a 24/7 team to aid clients.