Despite that digital communication methods are growing in popularity, advisors strongly prefer face-to-face meetings with their clients, according to new data from Hartford Funds.
According to the in-person survey of 116 financial advisors, nearly three-quarters of advisors cited face-to-face meetings as their favored method of communication with clients and prospects.
By comparison, only 12% of advisors found video options like Skype and FaceTime most useful for these conversations.
While advisors say they prefer in-person meetings, nearly two-thirds of those surveyed report interacting with their clients on at least a weekly basis to discuss investment strategy or simply touch base.
Advisors virtually unanimously (96%) anticipate that this frequency of communication should continue in the next 5 to 10 years, with almost 38% expecting it to increase by more than 50%.
