Indexed annuities sales fall short of record: Wink

August 29, 2016 at 07:39 AM
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Wink's Sales & Market Report, a resource for indexed annuity and indexed life sales data, completed its first full year reporting on all non-variable deferred annuities which include indexed annuity, traditional fixed annuity and multi-year guaranteed annuity (MYGA) product lines.

Fifty-three indexed annuity providers, 48 fixed annuity providers and 55 MYGA companies participated for second quarter. Total second quarter non-variable deferred annuity sales were $26.3 billion. Second quarter total annuity sales were down nearly 3 percent compared to the previous quarter.

Noteworthy highlights for non-variable deferred annuities in the second quarter include Allianz Life ranking as the No. 1 carrier overall for non-deferred annuity sales, with a market share of 11.6 percent. American Equity Companies stood in second position with AIG, Midland National and Global Atlantic Financial Group rounding out the top five carriers in the market. Allianz Life's Allianz 222 Annuity indexed annuity was the top selling non-variable deferred annuity for overall sales.

Total second quarter indexed annuity sales were $15.5 billion, up more than 3 percent when compared to the previous quarter and up nearly 28 percent when compared with the same period last year.

"While the sales of indexed annuities fell just shy of a quarterly record, it was the second highest quarter in the history of the product line," says Sheryl J. Moore, president and CEO of both Moore Market Intelligence and Wink Inc. in a press release. "Second quarter sales are typically unremarkable, this quarter was greater than every quarter but last year's record fourth quarter. This really speaks to consumer demand for safe money products that can outpace rates at the bank!"

Noteworthy highlights for indexed annuities in the second quarter include Allianz Life as the #1 carrier in indexed annuities, with a market share of 19.6 percent. American Equity Companies held its second-rank position. Rounding out the top five carriers in the market were AIG, Athene USA, and Great American Insurance Group, respectively. Allianz Life's Allianz 222 Annuity was the top selling indexed annuity for the eighth consecutive quarter.

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Total second quarter traditional fixed annuity sales were $1.6 billion; up more than 38 percent when compared to the previous quarter and down nearly 13 percent when compared to the same period last year. Noteworthy highlights for fixed annuities in the second quarter include Jackson National Life ranking as the top carrier in fixed annuities, with a market share of 11.9 percent. Athene USA took the second-rank position. Rounding out the top five carriers in the market were Reliance Standard, Great American Insurance Group and MetLife, respectively. Forethought Life's ForeCare Fixed Annuity was the No. 1 selling fixed annuity. 

Multi-Year Guaranteed Annuity (MYGA) sales for the first quarter were over $9 billion; down more than 16 percent when compared to the previous quarter and up more than 131 percent when compared to the same period last year. Noteworthy highlights for MYGAs in the second quarter include New York Life ranking as the No. 1 carrier in fixed annuities, with a market share of 14.7 percent. AIG took the second-rank position. Rounding out the top five carriers in the market were Midland National Life, Global Atlantic Financial Group and American Equity Companies, respectively. Forethought Life's SecureFore 5 Fixed Annuity was the top selling multi-year guaranteed annuity.

"Many are surprised that sales of fixed and multi-year guaranteed annuities continue to do so well," says Moore. "Although we are experiencing record low interest rates on fixed annuities, rates on certificates of deposit (CDs) are still hovering at less than 1 percent. These annuities allow you to beat that rate by more than 2-3 percent, depending on the product."

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