5 reasons to back the Anthem-Cigna and Aetna-Humana deals

July 23, 2016 at 06:00 AM
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The U.S. Department of Justice is throwing the antitrust book at Indianapolis-based Anthem's effort to acquire Bloomfield, Connecticut-based Cigna Corp., and Hartford-based Aetna's effort to wed Humana.

Hospitals, the American Medical Association, patient groups, and the California insurance commissioner have all made passionate arguments about why federal regulators should block the deals.

Agents and brokers may have mixed feelings about these deals. They may hate the idea of meddlers from Washington using the Affordable Care Act to turn health insurers upside down. But at the same time, some health insurers seemed to back the idea of setting up the ACA public exchange system because they saw it as the fulfillment of an age-old dream to use technology to push agents' sales commissions out of the income statement.

So, are there any reasons we should want to see giant health insurers complete giant deals? For some ideas, read on:

Pharmaceutical companies are the darlings of Wall Street, and many scientists' sugar daddies. (Photo: Thinkstock)

Pharmaceutical companies are the darlings of Wall Street, and many scientists' sugar daddies (Photo: Thinkstock) 

1. The drug companies are big, and have patents.

America's Health Insurance Plans has been giving the Pharmaceutical Research and Manufacturers of America — PhRMA — a run for its lobbying money in the past two years, but the big U.S. drug manufacturers are some of the biggest companies in the world. They have used their patents, or temporary monopolies on their ability to sell certain drugs, to drive up U.S. prices on drugs, even when the patents have expired.

They are so big they have gotten major pricing protection provisions in the Trans-Pacific Partnership trade pact. They have a direct and indirect influence on what may look like an independent health care system research, because they and the smaller biotech companies they support are major sponsors of all kinds of health care research.

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Some of the biggest U.S. publicly traded companies are hospital companies. (Photo: iStock)

Some of the biggest U.S. publicly traded companies are hospital companies. (Photo: iStock)

2. The hospitals are big.

Hospital companies such as HCA Corp. and Tenet Healthcare are enormous, and getting bigger. HCA, for example, has a market capitalization, or total stock-based value, of about $32 billion.

Many hospitals have their communities to themselves, or split the market with just one or two major competitors, and many are buying up the most attractive physician practices. 

Even children know that pills and hospitals can help sick people. (Photo: Thinkstock)

Even children know that pills and hospitals can help sick people. (Photo: Thinkstock)

3. What drug companies and hospitals do is easy for consumers to understand.

Aside from the fact that drug companies and hospital companies are big gorillas, they are gorillas with strong consumer relationships.

Toddlers know that doctors give people pills to treat fevers, and that hospitals stitch up bad cuts and fix broken bones.

Meanwhile, even the adult health policy specialists who helped put the Consumer Operated and Oriented Program in the Affordable Care Act seemed to have only a hazy idea of what a health insurance provider does, or how it works. For political reasons, insurers may have to be bigger than other health care system players because no one understands them.

Any company involved in controlling health care spending has to be able to take a punch. (Image: Thinkstock)

Any company involved in controlling health care spending has to be able to take a punch. (Image: Thinkstock)

4. Nobody likes the bean counter.

Congress tried to create an automatic, invisible budget control system, by tying increases in the fees for the doctors who treat Medicare enrollees to growth in the U.S. gross domestic product.

Even that impersonal, automatic system failed miserably. Members of Congress could rarely summon up the political gumption to let the fee control provision take effect. Congress recently canceled the system and is going to try something else.

Moral: Maybe being the party responsible for telling doctors and hospitals "no" when they ask for more money, for saving people's lives, is so horrible that only the biggest, toughest insurance companies can do such a thing. 

A health insurer needs a room full of IT people just to fight off the hackers. (Image: Thinkstock)

A health insurer needs a room full of IT people just to fight off the hackers. (Image: Thinkstock)

5. Health insurers have to be big enough to spend huge sums on technology.

Each separate health insurer in the market needs to be able to run its own public website, interface with public and private exchanges, connection with provider payment processing clearinghouses, collect and analyze huge flows of premium and claim data  — and fight growing armies of hackers.

Maybe the only way for health insurers to have a serious chance at defending themselves from the hackers is to get to be as big as they can possibly get, so that they can afford topflight cybersecurity experts and systems.

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