Brokers International adds OneAmerica LTC products

June 03, 2016 at 11:12 AM
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An independent marketing organization (IMO) has put more long-term care (LTC) planning tools on its shelves.

Brokers International says it will be offering life insurance and annuity products from The State Life Insurance Company, which operates under the name OneAmerica.

The distribution deal includes life and annuity products aimed at the LTC planning market as well as other OneAmerica products.

Brokers International is an IMO founded in 1955.

OneAmerica has been writing insurance for about 140 years. The company had been selling life and annuity products mainly through direct relationships with agents, Brokers International says.

The company began to look into selling products through independent agents about a year ago, the IMO says.

Mark Williams, the IMO's president, said in a statement about the new OneAmerica relationship that the company likes the idea of being able to offer agents a broader range of LTC planning tools.

"There is now a greater responsibility for the financial services industry to offer products and services that specifically address the need to plan for and pay for long-term health care situations," Williams said.

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