You just finished that big project—congratulations! Big success, however, requires that you never finish these 5 tasks:
1. Prospecting. No matter how good your sales or solid your business, you can never stop prospecting. You can and will lose clients—much of the time through no fault of your own. But you'll only be able to effectively grow if you're always prospecting.
2. Building relationships. Absence does not make the heart grow fonder. It makes the heart go wander. Relationships are an investment of time and energy—and sometimes money. You can never stop making investments in the relationships that matter (in your business and your life).
3. Creating value. If you're going to grow your client relationships and your business, you're going to need to continually create greater value. It isn't always easy to come up with the next amazing thing. It isn't always easy to find new ways to contribute to your clients' success. But the duty to create more value never ends.
