As I write this, I am flying home from a speaking engagement in Orlando, Florida. I fly a lot for business, so when the flight attendants give their safety overviews, I rarely pay attention. I could practically recite the thing by heart. Same goes for the video that covers these safety details. Boring!
So why, today, am I glued to the screen in rapt attention? Because the airline has jolted me out of my normal routine. Today, I didn't see the usual mundane video showing passengers following the flight attendant's directives.
Instead, I saw a scruffy looking character refusing to help with exit-row procedures. When Scruffy got up to leave, he was replaced by another, acrobatic fellow doing flips in the aisle.
The video then returned to the flight attendant who admonished us about smoking then quickly cut to a cute little girl wagging her finger at the screen to emphasize the point. The cast of exaggerated characters (grannies, hipsters, dweebs and more) continued throughout.