Is Pedialyte’s big new market just a bunch of drunks?

October 07, 2013 at 01:31 PM
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The treatment for infant diarrhea has become the treatment for adult overindulgence. More and more seeking the ever-elusive hangover cure are finding it the form of the pediatric nutritional drink. Due to its low levels of sugar and high levels of electrolytes, the drink is being kept in more and more refrigerators in homes with no children. But what does this mean for Pedialyte's manufacturer?