Fidelity Investments is in the clouds.
The Boston-based investment giant on Thursday unveiled a "cloud-based virtual desktop solution for financial advisors." Working with External IT, a cloud outsourcing company, the solution will enable the "anywhere advisor" by providing advisors access to their entire suite of business tools and desktop and cloud-based applications from anywhere via a web browser, including from mobile and tablet devices, according to the company.
It cites recent research that finds operational, technology and back-office support was ranked as the No. 1 support need for advisors considering a switch to an existing or new independent firm.
"Through the use of virtualized desktop technologies, financial advisors custodying with Fidelity Institutional Wealth Services may be able to increase their ability to scale their business quickly and efficiently, conduct business regardless of geography and decrease the time and costs associated with back-end infrastructure," the company adds.