Here are some business development questions that you, as a business owner, need to ask over and over as your market evolves and your strategic plan changes. Very often, the answers will change in response to evolving conditions. It is important that you change as well, when it is necessary.
7. What are the constraints on your business today?
What is holding you back from achieving your goals of sales, cash flow and profitability? Of all the factors that are holding you back from achieving successful business development, what is the biggest single factor and what could you do to alleviate this constraint?
In every business, there are limiting factors that determine the speed at which you can achieve your goals. You must be absolutely clear about these constraints or limiting factors and work continually to remove them. Sometimes the constraint can be a lack of sales. Sometimes it is the lack of skilled, qualified people. Sometimes it is the lack of capital for growth or expansion or even for operations.
