Compliance issues be damned: tech entrepreneurs are moving full speed ahead into the finance space with social networking and mobile apps.
This week at New York's Finovate conference, which bills itself as a showcase of the latest innovations in financial and banking technology, dozens of presenters stepped forward with new ideas from startups such as Tuition.IO and Virtual Piggy as well as tested products from old-guard tech firms such as Fiserv and Thomson Reuters.
But two new launches, Stockr and aSpark's Stock Panorama, are of particular note for advisors. They show how Gen X and Millennial entrepreneurs want to take investing online—and encourage unfiltered, compliance-free information about everything from stock data to insights from nontraditional market intelligence sources including online forums and social networking.
Stockr, which went live Thursday at Finovate, announced a day earlier that it has closed a $1.5 million seed round financed by angel investors including Personal Capital, The Doyle Investment Group, and CBS investor relations chief Adam Townsend.
Based in Santa Monica, Calif., Stockr is led by co-founders Vinny Jindal, Tim Symington and Brendon Crawford, and hopes to provide a platform "where investors, analysts and public companies can communicate transparently and directly" about financial news, stocks, market trends and investment ideas. Stockr is free to join and uses Facebook authentication for network members.
Stock Panorama, meanwhile, is a personal finance app launched by aSpark on Tuesday that claims to combine market data, analyst sentiment and social intelligence. The company touts it as a place where investors can integrate stock data, analyst opinion and social intelligence in a single, easy-to-use dashboard.
The app is available for download in the Apple App Store at no cost for a limited time. Stock Panorama is also available to financial institutions as a white-label product, and an Android app is scheduled to be launched later this year.
"Stock Panorama is our first commercial product to channel the power of what we call the 'new interaction model,' where emerging technologies such as social, mobile and cloud are combining to give contextual and timely insights," said aSpark CEO Raj Patil in a statement.
Jindal, Stockr's 37-year-old CEO and a former analyst at Wedbush Morgan Securities, said at Stockr's launch party that the site's mission is to create a high-quality community that avoids the sort of rumor-mongering and misinformation often found on online message boards.
