401K GPS has launched a unique, online service designed for individuals and small businesses to manage their 401(k) retirement accounts.
Through its proprietary "protactical" process, 401K GPS's investment team assesses and monitors each client's 401(k) strategy on a daily basis. The company also delivers sound market information and forward-thinking recommendations to clients so that they can monitor and rebalance their portfolios in a timely manner, and eliminate to the extent possible the guesswork that so many people seem to fall prey to when it comes to retirement planning.
The vast world of 401(k) plans can be confusing to even the most financially savvy of investors, and although there have been many efforts made at streamlining the education process and making it easier for people to navigate this space, Adam Kuleza, co-founder and investment strategist at Brighton, Michigan-based 401K GPS, believes there's still a lack of proper tools to help those investors who have all or most of their assets in 401(k) plans.
The need for proper 401(k) guidance cuts across socio-economic classes, race, age and gender, Kuleza says, and "while many advisors help their clients navigate the financial markets, they seem to still largely ignore people who have most of their money in 401(k) plans."
However, "a lot of people, regardless of their age and background, are looking for 401(k) advice," he says.
