Redwood Grove Wealth Management is an emerging independent wealth management firm in Marin County, Calif. Tanya Steinhofer, principal of Redwood Grove, wanted to align her business with her personal life along with helping her clients with SRI investments.
"Critical to my own credibility with my clients and for my own personal motivation, was to construct a sustainable business," noted Steinhofer. "Once I had identified where I stood from a green business practice point of view, it was a relatively simple matter to then create and document my strategy and put an action plan in place."
But beyond just saying these things were important to her, Steinfhofer wanted to have a communication platform that she could point to with tangible evidence of how she and her firm were "walking the walk."