Q. I'm finding that many people are interested in discussing LTC insurance. Can you provide some LTC facts to use in casual conversations when networking or when meeting with prospects?
A. Being able to speak knowledgeably about this insurance definitely helps. A few facts sprinkled into a conversation can frequently lead to an appointment.
Here are facts you should know (the sources are listed at the end of the story):
Cost of care 
Roughly 70 percent of people over age 65 will require some form of long-term care, and more than 30 percent will receive some nursing home care in their future. (2)
Nearly 20 percent of Americans age 65 will live in a nursing home for at least one year with 5 percent spending at least five years in a nursing home facility. (3)
The typical age when patients enter an assisted living community is 80. The average stay in an assisted living facility, among those surveyed, is 42 months or nearly four years. (4)
