SEC Votes to Regulate EIAs as Securities

In explaining the rule, the SEC said the rule "addresses the manner in which a determination will be made regarding whether amounts payable by the insurance company under a contract are more likely than not to exceed the amounts guaranteed under the contract. The rule is principles-based, providing that a determination made by the insurer at or prior to issuance of a contract is conclusive if, among other things, both the insurer's methodology and the insurer's economic, actuarial, and other assumptions are reasonable."

SEC Chairman Christopher Cox said the rule goes a long way in protecting senior investors. Equity-indexed annuities, Cox noted, were first introduced in the mid-1990s, and have grown significantly over the years. In 2004 alone, sales of equity-indexed annuities increased more than 50% to approximately $23 billion, he said. Today, more than $123 billion is invested in equity-indexed annuities. "Equity-indexed annuities are often sold to seniors and can lock up older investors' money for more than a decade," Cox said. The rule that the SEC approved "establishes, on a prospective basis, the standards for determining when equity-indexed annuities are considered not to be annuity contracts under the securities laws and thus subject to the investor protections against fraud and misrepresentation, limiting the potential for sales practice abuses in the promotion of equity-indexed annuities to older investors."