Only 36 percent of Americans cite financial advisors as their financial resource, says results from the Sun Life Financial Unretirement Index. The index, which gauges how societal, economic, and financial forces affect Americans' retirement decisions, went on to indicate that most working Americans seek financial advice from family members and friends.
Forty-three percent of Americans turn to family members while 39 percent sought out friends as their main sources of financial advice. Additionally, the study revealed that only 45 percent of workers in their 60s turn to financial advisors regularly – a statistic that indicates that older workers are the most likely to request the help of a financial advisor.
On the lower end of the study were media outlets (33 percent) and newspapers (28 percent). The least likely places for American workers to seek out financial advice included advertisements (11 percent), blogs and online forums (10 percent) and TV personalities (10 percent).
