Flexibility Or Simplicity In Combination Plans?

December 31, 2006 at 02:00 PM
Share & Print

Combination plans featuring life insurance or annuities coupled with long-term care benefits have been a hot topic in industry conferences in the past year, particularly since enactment of the Pension Protection Act of 2006. But a successful launch of such products can pose some difficult challenges.

By their nature, combination plans have complexities that typically exceed those of stand-alone policies. A number of insurers entering this market are therefore choosing to simplify their plan designs.

Yet simplicity comes with trade-offs, which may include higher prices, product solutions not fitting individual consumer needs, or markets precluded due to failure to meet certain regulatory requirements.

Currently, common LTC structures on life insurance include accelerated death benefits (ADB), which may be the only LTC feature on some plans, or additional independent benefits offered via extension of benefits (EOB) riders that extend coverage when ADB payments are exhausted. The EOB benefit adds risk to the company and complexity to the product, and increases cost to the consumer, but it does a much better job of rounding out consumer need for LTC insurance.

If a company wants a product to feature tax-qualified (TQ) LTC benefits, various federal requirements must be met. When EOB is present, these include offering inflation benefits and nonforfeiture benefits, and for all LTC plans, other mandates that add to cost and complexity. But the TQ design does allow for the LTC benefits to be treated as tax-free health insurance benefits, and effective Jan. 1, 2010 (per PPA), the charges for a TQ LTC rider will not be treated as taxable distributions.

In the life/LTC arena, it is common for the carrier to add a supplemental LTC application so it can underwrite the risks uniquely relevant to LTC. In addition, there may be requirements for attending physicians' statements, telephonic interviews, or face-to-face geriatric assessments–which may add to the complexity of the underwriting process, yet allow for better control of risks and thus more affordable rates.

Underwriting is a much greater challenge when coupling annuities with LTC. No underwriting is the norm in the annuity world. But offering meaningful LTC benefits without some type of underwriting can lead to anti-selection.

Techniques exist that can partially address these risks–e.g., requiring a lengthy waiting period before LTC benefits become available. However, these solutions are generally imperfect, and the insurer often needs to load up rates for the anti-selection risk. Introducing a simplified LTC health questionnaire would help here by narrowing the risks; following up with a telephonic interview would help, too. But training annuity agents for the unfamiliar underwriting process is a major task.

The LTC benefit structure may be: 1) disability-based, where the insured receives fixed periodic benefits after meeting activities of daily living (ADL) or cognitive triggers, regardless of whether formal care is provided; 2) indemnity-based, where formal care is also required; or 3) expense reimbursement-based, where benefits are capped at actual eligible expenses incurred.

The cost of these benefits generally declines, and administrative complexity increases, as designs move from the disability-based model to the expense reimbursement model. Offsetting the costs and risks of either of the fixed pay-out models is the simplification to claims processing when actual expenses incurred do not need to be tallied.

Finally, there are a number of design options to be addressed. Most insurers in the combo market offer only one elimination period, often 90 or 100 days. Some offer several benefit periods while others offer only 1 or 2 to simplify the sales process. In some cases, choice of the ADB period may determine the EOB benefit period. For insurers offering inflation options, some use only 5% compound (a required option when EOB is included), while others offer simple or compound at various annual rate levels.

There is no single best formula for the combination plan design. Often what works best with a new product concept is a simple structure that can be used across a fairly wide range of producers and consumers.

In particular, combo plans have been more successful with producers who have not historically specialized in the LTC markets. However, some LTC specialists are signaling growing interest in selling combos, too. In addition, several major insurers, not formerly in the LTC market, have entered or are considering the combo plan market. Many wish to address a wide range of client needs, including estate planning and wealth management. Simple plan designs may fall short of those needs.

Finally, industry recognition is growing so that the worlds of simplicity and flexibility can be bridged. Several insurers are exploring comprehensive products with many choices, presented to clients in greatly simplified ways–e.g., via pre-packaged sales themes and presentations that facilitate sound product understanding without overwhelming detail. Choice in benefit periods and other options can be narrowed for some markets, while retaining the ability to offer other variations for other markets.

With such techniques, the market can move in the direction of simplified presentations of product solutions that can address current consumer needs, while building in flexibility to address more complex applications in the future.

NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Related Stories

Resource Center