Financial advisors' older clients may want to hear about college savings.
Researchers at a unit of Hartford Financial Services Group Inc., Hartford, have presented figures supporting that conclusion in a summary of a survey of 300 U.S. parents and 102 U.S. grandparents who have financial advisors.
The parents who participated are more interested in 529 college savings plans and more likely to contribute to the plans than grandparents are, but researchers found that a significant minority of grandparents also have an interest in 529 plans.