A major drug store chain has agreed to help a unit of CIGNA Corp. market its new family of 3 Medicare Part D prescription drug plans.[@@]
The chain, Rite Aid Corp., Harrisburg, Pa., will provide in-store information about a co-branded version of CIGNA's CIGNATURE Rx plans and sell the plans in pharmacies throughout the country, according to CIGNA HealthCare, Bloomfield, Conn.
CIGNA HealthCare, a unit of CIGNA Corp., Philadelphia, already has signed similar co-branding agreements with the operators of the Duane Reade Pharmacies in New York, the national Kmart pharmacy chain and the Publix pharmacies in the South.
