Pacific Life Faces VA Class Suit

August 31, 2005 at 08:00 PM
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Pacific Life Insurance Company faces a class action suit contending the company improperly sold variable annuities within qualified retirement plans.

The Newport Beach, Calif., carrier in a statement denies any wrongdoing and says it will contest the suit in court.

The plaintiff's attorney firm Milberg Weiss, New York, filed the case of Cooper v. Pacific Life (No. CV203-131) in U.S. federal district court, in Brunswick, Georgia.

Attorney Ronald Uitz, co-counsel in the case who is based in Washington, says the issue centers on whether Pacific Life made adequate disclosures that the main economic benefit of its product–tax deferral–was unnecessary for qualified plan investors.

In addition, the suit questions whether Pacific Life had the suitability screening procedures in place to make sure agents sold the product only to those who could benefit from it.

Earlier this year, a federal judge in Georgia certified the class and the law firm will soon begin notifying 120,000 purchasers of variable annuities that they may qualify as part of the class.

To qualify, a customer must have purchased a variable annuity within a qualified plan between Aug. 19, 1998, and April 30, 2002.

The suit claims that Pacific Life sold people variable annuities for their IRAs from funds rolled over from their retirement accounts without telling them that the tax-deferral aspect of the annuities had no value in an IRA because IRAs are already tax-deferred.

"Pacific Life strongly disagrees with the claims in the lawsuit and we are vigorously defending ourselves," the company said in a prepared statement.

Pacific Life distributed a client guide but only beginning in 2000, 2 years after the class action period began. Uitz said it was not until 2 years later that it contained an adequate disclosure notice.

The variable annuity industry has come under fire for products sold in general to customers for whom they are not suitable.

The National Association of Insurance Commissioners, Kansas City, Mo., for several years tried to craft a so-called "suitability model law" but met stiff resistance from the life insurance industry representatives. Ultimately, a model act was passed that focused on the sale of the product to consumers 65 years of age or older.

Currently, the American Council of Life Insurers, Washington, is fighting an effort by the National Association of Securities Dealers to tighten suitability requirements for the sale of variable annuities (see story on page 6).

The VA industry, which has seen sales skyrocket in the past decade, has not sat silently by in the face of these challenges. The stakes will become even higher once baby boomers begin taking retirement planning seriously.

As for the qualified plan argument, variable annuity industry representatives maintain the product has value beyond its tax advantages.

Scott Logan, former chairman of the National Association of Variable Annuities, Reston, Va., says that the unfavorable views regarding annuities in qualified plans are based on a lack of understanding of the features, benefits and expenses of the product.

Logan says that statutory provisions enacted into the Internal Revenue Code in 1986 laid out the basis of the legitimacy of variable annuities in a qualified plan.

Among the advantages that industry representatives point to are the product's death benefit, income-for-life guarantees and retirement income accumulation.

A message posted on the Milberg Weiss Web site notes that half of all variable annuities are sold for rollover IRAs and other qualified retirement plans.

"The insurance features of the variable annuity are not likely to justify these sales, because the insurance tends to be actuarially worth only a fraction of the higher fees, which instead go to profit and high sales commission," the message notes.

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