It's not that often that one has the opportunity to see something like a conference develop over a period of years. But working for a media company like Highline Media–which likes conferences and sees a real future in them–has given me the chance to do just that.
I was reminded of this once again when I received the newest brochure for the 3rd Annual Life Insurance Sales Mastery Forum, which is being held in Atlanta from Sept. 27-29.
I've attended the previous two and have written about them. When I think about the progression from the first SMF (as we call it around here) to the second I think in images that represent a huge leap forward–kind of like when your child goes from crawling to standing up and walking on his or her own two feet.
It's not that the first SMF was bad–it wasn't–but let's just say the growing pains were somewhat apparent. By year two, however, those growing pains had evaporated and the forum was in full flight.
This year's SMF promises to achieve a similarly large leap over last year's.
As before, each day of the 3-day conference has main platform sessions that feature industry experts on subjects nearest and dearest to their hearts and minds.
The Sales Mastery Forum has always been about becoming (more) successful, but this year's platform sessions underline that message even more. So, you'll have Harry Hoopis, co-sponsor of the forum, talking about "What It Takes to Succeed" and sharing his own personal formula for success. And I can tell you that if you've ever been to the headquarters of the Hoopis Performance Network, it's obvious that Harry knows about success inside and out.
