In an effort to help investors improve their retirement preparedness, Vanguard launched a new web portal built on its Retirement Readiness Tool that employs behavioral finance research to provide savers with personalized recommendations.
"Part of Vanguard's core purpose is to help investors achieve retirement success, and we are continuously evolving our technology capabilities and digital communications to improve the 401(k) participant experience," Lauren Valente, head of Participant Experience and Recordkeeping Services for the Vanguard Institutional Investor Group, said in a statement.
Valente said Vanguard's "reiterative, test-and-learn approach" helps the firm provide tools that let retirement plan sponsors "best reach employees and help drive better retirement outcomes."