If bank employees can sell life insurance and annuities, maybe financial professionals with roots in the life insurance industry can market student loans.
The National Association of Insurance and Financial Advisors recently set up a marketing relationship with Sallie Mae, the private student loan giant, that could ease NAIFA members into the college planning market.
NAIFA's members will get access to a wide range of free college planning tools from Sallie Mae, such as a scholarship search bot, tips on completing the Free Application for Federal Student Aid, and a guide to analyzing college financial aid letters.
Sallie Mae will also provide options for filling in college financing gaps, "including private student loans for students and parents," according to Sallie Mae.